Customer Acquisition
Where potential customers come from and how they enter the business.
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Full Acquisition & Conversion Audit
Understand how your customer acquisition system works and what needs to change.
A detailed review of how your marketing, website, customer journeys and follow-up work together, so you can understand where potential customers may be getting lost and what to improve first.
Request a Free Project Discussion
From €1,000 excl. VATThe final fee depends on the agreed scope.
Who it's for
For businesses with several customer journeys or connected marketing and sales processes that need a deeper understanding of what is working, what is not and where improvements should begin.
What the audit may cover
Website & Conversion
How website structure, messaging and contact options support customer decisions.
Lead Management & Follow-up
What happens after an enquiry and how potential customers are managed.
CRM, Automation & Measurement
How relevant systems, tracking and marketing-to-sales processes work together.
Specific areas are agreed according to the business, available data and project scope.
The audit
The parts of the system, and how they connect.
- Acquisition
- Website & Conversion
- Enquiries
- CRM & Follow-up
- Sales Process
Diagnostic view: where handovers between steps may be weak, and how the parts affect each other.
Illustrative only. The Client Flow Audit follows one agreed journey. The full audit looks at several relevant components and the connections between them.
What you'll receive
01
Detailed Findings
A structured explanation of the relevant problems and gaps.
02
Recommended Changes
Practical improvements for the agreed parts of the acquisition and conversion system.
03
Prioritised Action Plan
A clear order of improvements, with guidance on implementation priorities.
Scope
This audit focuses on analysis and recommendations. Website redevelopment, CRM implementation, content production and other execution work can be scoped separately.
How it starts
- 01Free Project Discussion
- 02Agree on scope and proposal
- 03Invoice and onboarding
The final scope and price depend on the complexity and number of customer journeys and processes reviewed. Prices are exclusive of VAT. Applicable VAT is determined according to the relevant invoicing rules.
Next step
Let's look at what your business needs.
Tell me about your current marketing and customer acquisition challenges. We can discuss the appropriate scope and whether a full audit makes sense.
Request a Free Project Discussion